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2023-11-08 00:00:00
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Asahi Group Holdings from Japan has announced a substantial investment of HUF 100 billion into its Hungarian subsidiary, Dreher Sörgyarak. This move aims to significantly enhance the brewery's capacity and operational efficiency. According to a report by the state news agency MTI, Dreher unveiled this ambitious plan on Thursday, marking a notable boost for Hungary's brewing industry.
The investment strategy will unfold in stages, with the initial phase spanning from 2023 to 2026, involving approximately HUF 30 billion. This phase will focus on an energy upgrade, aligning with Dreher’s commitment to sustainability while simultaneously increasing its brewing capacity.
Dreher Sörgyárak’s financial performance underscores the significance of this investment, with the brewery reporting revenues of HUF 73.5 billion last year, as indicated by public records. This strategic infusion of funds by Asahi Group Holdings not only reinforces Dreher’s market position but also represents a positive trajectory for Hungary's brewing sector.
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